Strategy

Unlocking our full potential

We want to maintain our position as Die Post für Deutschland (The Postal Service for Germany). At the same time we intend to become The Logistics Company for the World by making use of the global strength of our logistics business.  Our new Group name, Deutsche Post DHL, underscores the significance of these two pillars of our business. The Deutsche Post brand stands for a company that sets global standards in quality, technology and efficiency and has already proven itself able to very successfully meet the challenges inherent in this mature market. In the MAIL division, our goal is to continue operating highly profitably and to enhance our range of services by adding more communications products.

Our company is facing some serious challenges, not just because of the current economic climate and its impact on the global logistics market. An honest assessment reveals that many of our problems are home-grown and that we are not performing as well as we should. Despite our strong global presence and broad portfolio offering, we have not yet managed to maximise our potential and establish ourselves as the provider of choice for our customers, employer of choice for our employees and the investment of choice for our shareholders. That is why we need a strategy to get our business in shape and set up our organisation to unlock our potential.